CrossFader is a fictional line of high end men’s wear, inspired by the fashion of the musical duo Daft Punk. This line aims to provide a sleek wear alternative and, much like the cross fading option on a DJ soundboard, allow the wearer to transition seamlessly between social situations with a single look. The mark draws upon elements such as the duo’s “light pyramid”. While the type treatment has lowered crossbars, a play on the rising and lowering of knobs associated with DJ’s.

  • Student: Allan Lopez
  • Year: Senior